Are You Ready to Heat Up Your Winter Group Business?

• October 10, 2024
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Winter can be a tough season for hotel and resort sales teams. With fewer conferences and events to fill the calendar, the demand for rooms and event spaces tends to cool off—but sales teams continue to feel pressure to keep the pipeline flowing.

Companies may be hesitant to host events during this time, preferring to wait for warmer weather. 

But what if your hotel could offer more than just an event space? 

The slower season allows you to innovate, test new ideas, and promote unique and memorable experiences. By reframing winter as an opportunity rather than a barrier, your sales team can embrace the quieter winter months as a chance to differentiate you from your competitors. 

You can attract groups looking for something special, no matter the season, and entice group business with unique activities that turn winter into a season of connection, camaraderie, and fun. By addressing these challenges head-on, you can position your venue as a prime winter destination for corporate teams.

Stand Out with Creative Team-Building Activities

Incorporating imaginative team-building activities is one surefire way to differentiate your group offerings. 

These activities give guests more than just a room to gather—they provide a shared experience, a chance to build bonds, and an organic, engaging way to have fun. 

When group organizers are weighing their options, those creative elements can make all the difference in where they decide to bring their teams.

Spice Up Your Winter Packages with United EVENTures

That’s where United EVENTures can help. 

We transform winter events from ordinary to extraordinary, specializing in turning them into memorable experiences with various customizable team-building activities. 

From ice-carving contests to cocktail-making competitions, our winter team building ideas and packages are designed to elevate any group event. 

Imagine offering a Halloween-themed Murder Mystery Dinner where attendees play a role in solving a fictional crime, a Snowshoe Race through the wintery terrain, or a snow-inspired team challenge like ice carving, where guests can express their creativity while having a blast.

These experiences are tailored to the season and offer a perfect blend of fun and team-building, keeping groups engaged even in the coldest months.

By bundling these services into unique, customizable packages, your hotel can offer something fresh and exciting during the slower winter months, ensuring that group organizers consider your venue and book it.

Ready to Heat Up Your Winter Group Business?

Whether snowshoeing, ice carving, or an indoor murder mystery, these activities aren’t just about fun—they’re about connection and collaboration. By offering group activities that break the mold, you’ll keep your hotel top-of-mind for companies looking to boost their team dynamics, even in the off-season.

With United EVENTures’ help, your winter event packages will be anything but ordinary. Now is the time to spice up your winter offerings and stand out from lackluster competitors who failed to recognize the unique value the winter months can offer. 

Have questions? Reach out to us here >>